Brand Story
BRAND STORY
I LOVE SIMPLICITY AND I LOVE SAREES, AND THAT'S
WHAT MAKES ME CONFIDENT AND UNSTOPPABLE
A saree is the ultimate celebration of elegance, grace, and poise. As one of the most fluid pieces in one’s wardrobe, it’s more than just an attire. It's an emotion that narrates stories. We Indians grew up watching our mothers and grandmothers draping sarees and how it’s carried on from one generation to another. It sparks emotions, and its appeal is immeasurable for countless people.
However, today’s youth is shying away from wearing sarees as it’s too “traditional”. We are on the mission to root out that fear and make sarees synonymous and desirable to the youth.
We are here to bridge the gap between sarees and everyday wear, we design sarees that make you feel comfortable and exude confidence. Why wait for special occasions when you can make every moment memorable!
THOUGHTFUL.
PASSIONATE.
RESPONSIBLE.
‘I love Sarees’ is not just a name; it’s a feeling that you want to experience sarees rich in culture and craftsmanship. We invite you to experience the beauty of sarees and narrate your own story. Join us on this exciting journey.